Digital Marketing Manager
Country : United Kingdom
Region : London
County : Greater London
Town : HARROW REMOTE OPTIONAL
Category : Marketing
Contract type : Permanent
Availability : Full time
Experience : Less than 2 years
Salary : £30000
laidback london shoes and accessories are handmade from natural materials using traditional techniques.
We work with small groups of artisans to create timeless products that are made to last that get better with age.
The brand is stocked in premium retailers across the world including Anthropologie and Freepeople in the US.
Driving the growth across all our social media channels, creating content, shaping our online presence by building a genuine, engaged community and making sure our website is looking great.
Managing social media platforms, mainly Instagram and Facebook.
You will be especially skilled with Instagram and able to put out engaging content via stories and posts on a daily basis.
Replying to all social media comments and DMs from followers and capturing feedback and insight from the community
Creating and implementing email marketing campaigns.
You will come up with the subject, design and copy.
Updating visuals on our online store
Overseeing creation of new products and writing informative, persuasive, and SEO-friendly product features and descriptions
Involvement in photo shoots, creating line sheets and marketing material for product launches and wholesale campaigns.
Working closely with an external digital marketing agencies
Skills / Experience:
Proven skills in driving growth for an e-commerce brand.
Care deeply about great content and are never short of ideas
Care a lot about great branding and have strong graphic design skills
Extremely organised and comfortable with long term content planning as well as creating ad hoc exciting content on the go
Experience managing e-commerce websites (ideally Shopify)