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Surname
Eva
First Name
Konca
Address
The Triangle, 5-17 Hammersmith Grove, W6 0LG
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Digital Marketing Manager

Country : United Kingdom

Region : London

County : Greater London

Town : LONDON

Category : Marketing

Contract type : Permanent

Availability : Full time

Job description

We have partnered with a womenswear brand who are seeking a self-motivated Digital Marketing Manager to drive their performance marketing and digital strategy.

The Company:

Thriving contemporary womenswear brand with a dynamic team, motivating work environment and beautiful West London based offices. This is ideal for someone who wants to join a team who are all passionate about the product and what they do.

The Role:

* Execute the multi-channel digital marketing strategy
* Manage and develop the email marketing program, regularly segmenting data and A/B testing
* Launch and manage the affiliate marketing program
* Manage the SEO agency and ensure the SEO strategy is successfully implemented
* Regular analysis and reporting - across Search, Social and Google Shopping as well as direct mail campaigns, CRM and more.
* Work with website analytical tools to provide insight into website performance, such as customer shopping behaviour, and providing suggestions on how to increase conversion
* Manage budgets

The Candidate:

* Minimum of 4 years' experience in a similar role within a B2C retail business
* Working knowledge of ecommerce, paid media and affiliate marketing
* Experience working with CRM platforms and Facebook Business Manager
* Experience managing external agencies with a strong understanding of SEO and PPC
* Strong Excel and Google Analytics skills
* Great written and verbal communication skills

The Package:

* Salary up to £45k

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