Digital Communications Editor

Country :
United Kingdom
Region :
London
County :
Greater London
Town :
LONDON
Category :
Communication
Contract type :
Permanent
Availability :
Full time
Experience :
2 to 5 years

Company description

Luxury shoe designer Nicholas Kirkwood is renowned for his sculpted, architectural shoe designs and catwalk collaborations. His shoes are carried at about 150 stores across the world, including his own flagship in London. As one of the most exciting and visionary brands in the UK, we are committed to building a dynamic environment full of progressive thinking and engaged team members who look for innovative solutions in their work and have a deep understanding of the brand values.

Job description

As part of the Brand Communications department, you will develop and implement a diruptive & intriguing editorial content strategy that embeds the brand in culture through Nicholas Kirkwood's owned digital channels, the brand website & direct communications


Roles & Responsibilities;

Manages NK global& local digital owned channels (i.e. social. Newsletter, NK.com, etc.)

Develops and manages the content strategy

Responsible for the editorial calendar year on year aligning and building on the overall marketing calendar

Publishes content across NK digital channels

Sources interesting stories among the NK team and community

Writes copy and articles for NK digital communications

Works directly with the Digital Content & Graphic Designer and wider Brand Expression team to create visual content

Collaborate with the communications team to create the content that builds on global seasonal campaigns, while meeting the needs of our local audiences.

Utilise past results learnings and insights to shape the content strategy

Animate the brand platform and run media planning

Curate all brand content on the brand website and upload

Create new social reporting templates (weekly, monthly, ad hoc) ensuring that we monitor the performance of digital media channels

Stay on the top of and proactively share upcoming trends in social media and content marketing, and contribute to the platform’s strategy evolution

Lead brand tone of voice development

Profile

-         Solid experience in digital communication for a luxury or online retailer
-         Bachelor or Master degree school within Fashion Journalism or a related subject
-         Full knowledge of the digital communication ecosystem.
-         Strong understanding of fashion landscape and trend identification
-         Excellent communication skills
-         Strong organisational skills and ability to plan efficiently
-         Hands on, energetic, enthusiastic & collaborative
-         Consumer-centric mindset
-         Strong writer with the ability to find and tell a good story