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Affiliates & Partnership Executive - Emea

Country : United Kingdom United Kingdom

Region : London

County : Greater London

Town : LONDON

Category : Retail

Contract type : Permanent

Availability : Full time

Job description

We’re always on the lookout for people who share our ambition — passionate, driven people with fire in their hearts. Do you think you have what it takes?

 

THE GIG

As a key member of performance marketing team reporting into the Paid Search Manager you will be responsible for creating and implementing Dr. Martens’ SEO and content/publisher affiliate outreach strategy/programmes.

 

THE STUFF THAT SETS YOU APART

The key responsibilities of the role:

Partner Outreach: SEO, Affiliates and Influencers

  • Build internal awareness and understanding of influencer marketing and digital platforms, trends and measurement
  • Identify, cultivate and maintain meaningful relationships with a broad spectrum of influencers and affiliate partners across all digital channels to drive content/revenue
  • Drive/own affiliate partner relationship (Rakuten) to drive growth/revenue
  • Develop Dr. Martens digital partnership programme into a long term, measurable marketing and SEO outreach strategy
  • Support paid content and influencer marketing campaigns from initial outreach and negotiation to final execution and reporting
  • Plan and execute new content ideas and formats to increase authority and relevance of drmartens.com, with the objective of driving natural traffic and revenue growth
Collaboration, Leveraging Assets & Localisation

  • Work closely with Ecommerce and Marketing teams to generate ideas, content strategy and creative content across all areas of the business and considering relevant seasonal moments
  • Work with Global Digital Search Team to help identify new opportunities and leverage best practice for SEO outreach.
  • Optimisation of PR and Marketing activity to drive exposure and leverage assets
  • Localise strategy through collaboration with regional teams – and agency support, as required
Reporting And Commercial

  • Utilisation of common analytical data resources to investigate and report on the results of activity
  • Management and reporting of budget, including gifting and affiliate commissions
  • Development of robust marketing business cases when required
  • Innovation and testing of new ideas to continuously drive performance
  • Strong analytical skills, with the ability to interpret information, news, data and research quickly
 

OUR FUNDAMENTAL QUALITIES

It’s never just a job at Dr.Martens. It’s a way of life. We live and breathe our Fundamentals: INTEGRITY. PROFESSIONAL. PASSIONATE. TEAM PLAYERS.

Working for Dr.Martens is everything you’d expect it to be. We’re a diverse, passionate bunch who believe each role is as unique as the person who does it. To be our Affiliates & Partnership Executive - EMEA you will also possess these qualities:

  • A proven self-starter great at working autonomously as well as collaboratively with a range of departments
  • You are customer-obsessed and a brand advocate with a commercial mindset
  • You are highly organised and proactive with a high attention to detail
  • You communicate in a clear and engaging manner
  • You are data-focused and strategic minded
  • You are passionate about Ecommerce and partnerships
  • Highly organised, proactive and excellent attention to details
  • A strong team working and collaborative approach
WHAT’S IN IT FOR YOU?

  • Welcome to the family free pair of docs
  • 65% off all docs and 50% off all accessories
  • Hybrid working
  • We have a dedicated culture team focusing on wellness and charity work across the business
  • Private healthcare
  • Pension contribution
  • DM's online communications portal for recognition, company information and access to discounts from 100's of retailers and lifestyle events
  • Our Employee Assistance Programme – for when times might get tough
  • Mental Health First Aiders and the Mental Health Pledge
  • DM Foundation, supporting and empowering our communities around the world
 

Are you ready to fill your boots? Apply now.

At Dr. Martens, we are committed to creating an environment where we can all be proud to work and be our best. Part of this commitment is being an equal opportunity employer. All qualified applicants will be considered for employment without regard to race, colour, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, and age.

Profile

YOUR FUNDAMENTAL QUALITIES

It’s never just a job at Dr. Martens.  It’s a way of life. We live and breathe our Fundamentals - INTEGRITY. PROFESSIONAL. PASSIONATE. TEAM PLAYERS.  They define who we are and how we get the job done. We believe each role is as unique as the person who does it.
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