Marketing Director - Jewellery - Luxury Brand

Country :
United Kingdom
Region :
London
Town :
LONDON, ENGLAND
Category :
Marketing
Contract type :
Permanent
Availability :
Full time
Years experience :
Less than 2 years
Job reference n° :
HM75100_1492793729

Company description

Marketing Director - Luxury Jewellery

Newly Created position within this prestigious brand to lead their London Team

This is a dynamic role, you will drive all Marketing and Communications activity for the brand reporting into the board, developing the global strategy

Job description

Marketing Director - Luxury Jewellery

Newly Created position within this prestigious brand to lead their London Team

This is a dynamic role, you will drive all Marketing and Communications activity for the brand reporting into the board, developing the global strategy

Managing a small team, you will be managing the department with overall responsibility for strategically developing and executing the marketing for the brand promoting brand image and driving sales revenue with support from the board.

As Marketing Director your remit will be broad to include a range of strategic, creative and operational initiatives in addition to managing the brands PR and advertising agency relationships

Based in centrally located London offices, Your remit will include to;
*Develop and implement a strategic brand & marketing programme, aligned to the Global Marketing strategy, which continues to build the brand across all channels including print/outdoor/video, digital/social/web.

*Responsible for driving and developing consumer marketing activity within driving awareness,conversion, frequency and sales via tactical marketing campaigns, in line with the overall brand strategy and ensuring that a multi-channel marketing approach is applied.

*Plan and manage a clear annual marketing strategy

*Manage integrated marketing campaigns with key internal stakeholders - Global, PR, online, Retail Operations to ensure campaign message is consistently delivered with impact to our demographic.

*Deliver product marketing that builds retail/online traffic that are brand enforcing and constantly build demand.

*Lead loyalty program to drive participation rates, multi-channel sales and brand loyalty.

*Manage the maximization of customer lifetime value across the direct and store channels, and ensure seamless ease of access and ease of transaction.

*Leverage customer information and advanced analysis to enable improved decision making.

*Serve as a brand advocate in the industry and marketplace.Develop and maintain awareness and build a network of active relationships in the industry .


We are looking for a switched on established professional with a stellar career and track record representing high profile brands, ideally in the luxury market
An experienced Director with the ability to lead and inspire teams, implement pr0cess and bring procedures to the business that will prove effective harnessing the creativity of the brand and driving its continued success

This is an urgent role - we are looking to make an appointment asap

If your profile fits the brief please get in touch today with your CV
hannah@eliteassociates.co.uk